Compliance » Coke Bankrolls Obesity Non-Profit

Coke Bankrolls Obesity Non-Profit

November 25, 2015

Kuala Lumpur,Malaysia 9th April 2015, hand holding a red Coca Cola can drinks.Coca Cola drinks are produced and manufactured by The Coca-Cola Company

Some choice emails obtained by the Associated Press document the influence that Coca-Cola Company had over a non-profit called the Global Energy Balance Network, headed by a  a professor at the University of Colorado School of Medicine. Some Coke executives envisioned a media go-to source that would counter the “shrill rhetoric” of “public health extremists.” Taxes on soft drinks are said to have been a particular annoyance for the company. The non-profit group, which received $1.5 million from the company, played up the idea that good exercise habits would burn off the sugar.

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